Why are ghost stories more popular at Christmas than Halloween?

Why are ghost stories more popular at Christmas than Halloween?

It’s a serious question. I’m legitimately asking. This isn’t a ploy to get more engagement (though, that would be nice, lol).

As a ghost horror author, my sales tend to double towards the end of November, rather than at Halloween, which makes me curious.

I’ve Googled it and the results are mixed. What do you guys think? Anyone got any theories?

Since we’re on the topic, apart from my Christmas ghost novel, The Fairy Lights, which is entirely set at Yuletide, another of my books features a grim chapter set at Christmas. Here’s a sample reading from Matthew’s Twin:

What happens to starving soldiers trapped in a castle at Christmas time?

Who is the mysterious man claiming to be Matthew’s long lost Twin? What about the ghostly soldiers, sinister witch and visions of a past life in medieval Ireland, 700 years ago?

Matthew’s Twin is standalone Book 3 of my Belfast Ghosts trilogy.

Paperback available for £8.99:

Amazon UK

Amazon US

Amazon CA

Waterstones

If you’re cash strapped this Christmas, you can borrow/read for free from the following libraries:

Happy reading!

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About Leilanie Stewart

Leilanie Stewart is an award-winning author and poet from Belfast, Northern Ireland. She writes ghost and psychological horror, as well as experimental poetry. Her writing confronts the nature of self; her novels feature main characters on a dark psychological journey who have a crisis and create a new sense of identity. She began writing for publication while working as an English teacher in Japan, a career pathway that has influenced themes in her writing. Her former career as an Archaeologist has also inspired her writing and she has incorporated elements of archaeology and mythology into both her fiction and poetry. In addition to promoting her own work, Leilanie runs Bindweed Anthologies, a creative writing publication with her writer husband, Joseph Robert. Aside from publishing pursuits, Leilanie enjoys spending time with her husband and their lively literary lad, a voracious reader of sea monster books.

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