
I’ve blogged a couple of times about the positive impact of social media for authors, in terms of book marketing, but in today’s post, I’m going to look at the impact on writing time, not marketing time.
In case you’re confused, writing and marketing are completely separate aspects of the book publishing journey. Both are equally important, if you wish to be a published author. As a person, I’m quite an introvert. I have a limited amount of social energy and after expending it, I need to recharge in solitude for a long time. If given a choice about whether to go out to a party or stay home, I would rather choose home. As an author, it’s hard to market your books if, like me, you are an introvert. I don’t tend to seek out live events such as book fairs or signing events very much, preferring to put more resources into selling books online instead. This is for a few reasons, not just my introverted nature: doing book fairs and signing events as an indie author means that I need to keep a ready supply of copies to sell, and I just don’t have the space; I’ve also found that I make more in royalties from online sales than I do in profit from buying my books at an author discounted rate and selling them at full retail price. Plus, in between having a full time day job and managing childcare, that leaves only weekends free to do book fairs, and I’d rather spend my free time with my family instead.
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